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About

A digital marketing agency for manufacturers.

We work with factories because their buyers buy in a particular way: they search, check, ask for a quote and compare. We build for each of those steps, from the website to the follow-up.

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aethal
The story

Good factories lose orders they never knew they were in the running for.

Industrial buyers check a supplier online before they ever call: the website, the Google listing, the IndiaMART page, the company profile. That's where most factories quietly drop off the shortlist.

Look at manufacturers on Google Maps and the same gaps keep showing up: websites that lapsed or never existed, listings with no phone number or website, and enquiries that wait a day for a reply. Good plants, invisible to the buyers looking for them.

So aethal does one thing: digital marketing for manufacturers and exporters. We make sure buyers find you, trust what they see and hear back first, and we report it as a number you can check: enquiries, replies, quotes.

How we work

Process

  1. Review

    30 minutes on what a buyer sees when they search for you, and how fast your RFQs get answered. You keep the notes.

    Week 0 · Free

  2. Build

    Website, listings, catalogue and the RFQ follow-up set up first, so every new enquiry lands somewhere ready.

    Weeks 1–3

  3. Launch

    Pages and listings go live and enquiries start flowing into one list. We watch what comes in and fix what doesn't work.

    Week 4

  4. Compound

    A plain-language report every month: enquiries received, answered within the hour, quotes sent.

    Ongoing

We built our own brand first

Proof of craft
The aethal brand board: the three-star logo in orange, its variations, app icons, colour palette, Jeko typography, usage, brand elements and clear space
Fig. 01 — The aethal brand board, designed in-house.

Before asking anyone to trust us with their brand, we built ours: three four-point stars moving forward on one line, a lowercase wordmark in Jeko, and an orange that means energy and growth.

The same care goes into a factory's website, company profile and catalogue, including this site. See websites for manufacturers →

What we won't do

Principles

  • No long contracts.

    Monthly work is month-to-month with 30 days' notice. If we stop being useful, you should be free to leave.

  • No vanity reports.

    No impressions and reach dressed up as wins. Reports show enquiries, how fast they were answered, quotes sent and orders won.

  • Follow-up before ads.

    We won't spend on ads while RFQs go unanswered. That's paying to lose buyers faster.

  • No guaranteed orders.

    Nobody can promise you export orders or page-one rankings. We promise the work, and we show you the numbers every month.

  • No fake proof.

    We're a new studio. You won't find invented testimonials or borrowed logos here — we'd rather earn your trust than fake it.

  • You own everything.

    Ad accounts, pages, CRM and data stay in your name. If we part ways, nothing goes with us.

Who we work with

Manufacturers and manufacturer-exporters, in Pune and across India.

Job shops that want new OEM buyers. Machine builders with long sales cycles. Exporters whose buyers write while India sleeps. If you make something good and buyers can't tell from your website, we built this for you. Selling abroad? See marketing for exporters →

  • Sheet metal & fabricationParts and enclosures made to drawing.
  • Precision machiningTurned and milled parts for OEMs and exporters.
  • Castings & forgingsFoundries and forge shops selling to OEMs.
  • Machines & SPMsSpecial purpose machines, conveyors, automation.
  • Pumps & valvesEngineered products with buyers worldwide.
  • Chemicals & polymersSpecs, data sheets and steady repeat orders.
  • Electrical & solarPanels, cables, lighting and solar equipment.
  • PEB & steel structuresSheds and structures for big projects.
Next step

Win your
next order.

Message us on WhatsApp for a free 30-minute review. We'll look at what buyers see when they search for you, and how fast your RFQs get answered, then tell you honestly what we'd fix first.

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Illustration · what your buyers could see